If you missed a great webinar… On Wednesday, November 15, and Thursday, November 16, I hosted a webinar on how to grow WITHOUT prospecting. If you missed it, you can listen to the recording here. The highlight of this webinar was undoubtedly my guest, Ray Dunlap. Check out these stats: 50 new prospects from one. . . Read More
How this FA raises $5M in new AUM every year from clients alone
This FA Raises $5M in New AUM Every Year from Clients Alone Learn the client marketing strategy of a million-dollar producer! The man to your left is Ray Dunlap – and he’s someone you really should listen to. Ray is a CFP in Georgia with over $100M in AUM. Last year, he reached an elite. . . Read More
Introducing our 2018 “Launchpad to a Double” Class
Here at Bill Good Marketing, our company slogan is, “Double your production or work half as much.” Over the decades, we’ve helped thousands of advisors double their business…and many have doubled multiple times! Now it’s time for you to start your own double. Whether you’ve never done it before, or want to do it again,. . . Read More
How to find $500,000 in new client assets every week
On Thursday, October 19th, I hosted a webinar on how to find $500,000 in new client assets every week. If you missed it, you can listen to the recording here. Why did I a host a webinar on this topic? Because most financial advisors think they control most of their clients’ assets. But here’s the. . . Read More
One Common Marketing Mistake Financial Advisors Make and How to Fix It
Here’s the common marketing mistake: emphasizing features instead of benefits. How common is it? Fact is, most financial advisors are making it right now. On their website, in their sales pitch, you name it. Why is this so important? Well, think of it this way. When you buy a new car, you don’t make your decision based. . . Read More
Stop Ignoring 50% of Your Best Prospects
Imagine this all-too-common scenario involving some of your best prospects: Let’s say you host a seminar. At the event, you meet a nice couple named Mr. and Mrs. Oldebucks. After your presentation, you spend a few minutes talking with them and answering their questions. When you get back to the office, you look at the. . . Read More
How to Achieve Seminar Success
How to Achieve Seminar Success Wednesday, September 13 – Thursday, September 14th The man to the right is Rich Liberante – and if you’re looking to grow your business, he’s someone you really should listen to. Rich is a financial advisor in Arizona. More importantly, Rich is one of the best in the industry at. . . Read More
Five Ways to Get More Referrals
In a previous blog post, I listed 5 facts about referrals you need to know. If you haven’t read that yet, go read it now, then come back. I’ll wait. **Waiting** Welcome back! Now that you know to PROMOTE referrals instead of ask for them, here are 5 easy ways to do so. . . . Read More
How to Dominate Your Market in 3 Years
How to Dominate Your Market in Three Years Tuesday, August 8 Watch the webinar recording here. The woman to your right, Rhonda Ferguson, is one of my best and longest-running clients. She’s mastered so many different forms of prospecting, from classic mass marketing channels like seminars and direct mail to more modern channels like relationship. . . Read More
3 Prospecting Truths All FAs Must Know…and 4 Mistakes to Avoid
The Sales Prospector’s Dream Come True An occasional hobby of mine is gold prospecting. Once when my kids were little, we packed up everyone for a week-long camping trip to the Gold Rush Country of Northern California. The kids mostly played in the creek. My wife and I and a couple of friends shoveled lots. . . Read More