For decades, Bill Good Marketing has helped advisors double production, work half as much, and build lasting client relationships.
Now, we’ve taken the 118+ best practices proven to increase referrals, retain clients longer, and build efficient teams—and made it possible to implement them through our intelligent platform.
Meet Altitude, the only AI-native CRM created specifically for financial advisors. Altitude won’t do the work for you. But it is the vehicle that makes it possible.
Pathfinder is more than voice-to-text or meeting summaries. Because it’s trained on the Bill Good Marketing System, it knows the strategies, workflows, and touchpoints that actually drive growth.
That means when you log a note, search for a client detail, or ask what comes next, Pathfinder can guide you toward the right action—backed by decades of proven advisor success.
It’s like having a strategist and an assistant working side by side: always learning, always ready, and always focused on helping you grow.
With Altitude, you don’t start from scratch. It’s fully integrated with the BGM content library—the largest collection of proven advisor marketing campaigns in the industry. From automated birthday letters to timely market updates, referral promotions, and targeted email sequences, you’ll have 4,000+ pieces of content at your fingertips.
Managing tasks, setting permissions, and automating follow-ups shouldn’t take up your whole day. With Altitude, your operations stay organized — and your team stays focused.
Households, companies, contact history, segmentation — all in one place. With Altitude, you’ll always know who your clients are, what’s next, and what’s most important.
Track every opportunity from first meeting to close with a visual pipeline that reflects your real sales process. Know where each deal stands and what comes next.
Sync your Microsoft account to Altitude and get full visibility across client communication, tasks, and appointments — without switching tabs.
Altitude helps you move quickly without sacrificing oversight. With built-in approval workflows and audit-ready tracking, you can scale communication and still meet compliance standards.
The best way to understand Altitude is to see it live.
Book your personalized demo today and experience how AI-first technology can transform your business.
Tel: (800) 678-1480
Email: info@billgoodmarketing.com
Bill Good Marketing Inc.
10610 S. Jordan Gateway
220 3rd Floor,
South Jordan, UT 84095