AdvisorCon Venue & Hotel

A Grand Hotel for a Grand Occasion.

AdvisorCon 2027 takes place at The Grand America Hotel, a Forbes Five-Star property in the heart of downtown Salt Lake City. This year, the venue and your hotel are the same address, so there’s no commute between your room and the sessions. You wake up, grab breakfast, and you’re there. For the 50th anniversary, we wanted to go big, and The Grand America is exactly that: ten acres of downtown luxury with the Wasatch Mountains right behind it.

Experience Five-Star Luxury, All Under One Roof

The Grand America Hotel

The Grand America is the finest hotel in Utah, and for two days it’s all ours. Guest rooms have handcrafted furniture, original artwork, Italian marble bathrooms, and floor-to-ceiling windows framing the mountains or the city. Downstairs, there’s a spa, two pools, and some of the best dining in Salt Lake City. Everything you need for the trip is inside the building.

That’s what makes this year different. Sessions, meals, the anniversary cocktail party, and your room are all in one place, so you spend your time learning and connecting instead of getting from point A to point B. And when you do want to get out, downtown shopping, dining, and Temple Square are a short walk away, with the airport only ten minutes out.

Grand America Hotel

Exclusive Room Block for AdvisorCon Attendees

Book Your Stay at a Special Rate

We’ve reserved a block of rooms at The Grand America just for AdvisorCon attendees, at a special conference rate. Stay steps from the sessions and get every amenity of a Five-Star hotel without the travel between. It’s the easiest way to do the trip, and the rate makes a luxury stay a lot more affordable.

1. Discounted Rates

Take advantage of our group pricing: Five-Star comfort and convenience without the full Five-Star price.

2. Easy Booking

Book through our attendee link and your room is set, right at the venue.

3. Limited Availability

Rooms in the block are first-come, first-served, and they go fast. Book early to lock in your rate and your spot in the hotel.

Grand America Hotel (1)

Accommodations

Discover the Luxury of The Grand America

Unwind after a full day of learning at one of the highest-rated hotels in the country. Every room offers real comfort and space, starting at 600 square feet and running up to the suites, with plush bedding, marble baths, and views of the mountains or the city. Free Wi-Fi throughout, and a self-guided art tour of the hotel’s museum-quality paintings and antiques if you want to wander.

AdvisorCon room rates start at just $299 a night plus tax. An unbeatable value for a Five-Star stay in the heart of downtown Salt Lake City.

The Grand Spa & Pools

The Grand Spa & Pools

Reset at The Grand Spa, the only spa of its kind in Salt Lake City. Take a swim in the indoor pool, open year-round with views of the downtown skyline, or the outdoor pool in season with poolside food and drink service. It’s the right place to relax and recharge.

Walkable Downtown Location

Walkable Downtown Location

Step outside and you’re in the middle of it. The hotel sits near City Creek Center and historic Temple Square, with the Delta Center and downtown restaurants close by. When the day wraps, dinner and an evening walk are both a few minutes away.

 

Fitness & Wellness

Fitness & Wellness

Keep your routine on track in the state-of-the-art fitness center, and drop in on the complimentary weekly wellness classes, from yoga to sound baths. Stay energized while you focus on growth.

 

Plan Your Trip to AdvisorCon

What advisors are saying about Advisorcon

AdvisorCon 2027 · The 50th Anniversary

Fifty Years of Building Something That Lasts

What started with one man and a big idea has grown into fifty years of helping advisors build businesses that last. This May, come see what Bill built, and learn how to build it in your own practice.

Bill Good Through the Years