Bill Good Marketing

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Webinars

Seminars are Back
Webinars

Seminars are Back!

Prospecting through the COVID era has been interesting, to say the least. Advisors across North America have been leveraging every remote prospecting strategy to keep their pipelines full. Some with success, others not so much. One prospecting strategy that works consistently is seminars. Then social distancing put a damper on those for a while. But now, wit…

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The Best Best Practices
Webinars

The BEST best Practices

Bill Good Marketing has been around for over 40 years, longer than almost any other coaching service, content provider, or CRM platform in the industry. How have we survived so long? Best Practices.124 of them to be exact. Covering every area of your business from Practice Management to Marketing, Prospecting to Branding, and more…

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Mastering Time Management 1
Webinars

Mastering Time Management

Every day, thousands of advisors go into their office, close the door, and look at their massive “to­do” list. And every day, thousands of advisors make the same mistake. To explain what that mistake is, picture this scenario: It’s time to mow the lawn, so you get out your mower and start working on your front yard. On the way…

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Drip Marketing the Good Way
Webinars

Drip Marketing the Good Way

If you were to make a list titled “GOOD MARKETING IDEAS”, running a Monthly Drip Campaign to stay in front of your clients and prospects would be near the top of the list. This means sending at least one message every month on a subject your clients and prospects are truly interested in. Why is drip marketing so powerful…

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How to find new assets and create introductions every week
Webinars

How to Find New Assets and Create Introductions Every Week

Most financial advisors think they control most of their clients’ assets. But here’s the truth: On average, advisors control only 40-50% of client assets. How do we know? Because over the last forty years, we’ve coached thousands of advisors on how to FIND MORE MONEY, and the result is almost always the same: They’ve discovered tens of millions in…

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10 HR Mistakes
Webinars

Ten HR Mistakes That Put Your Practice at Risk

More than one of our clients have struggled with this aspect of practice management. As one client recently told us: “There are business coaches and marketing coaches, yet no one coaches on the key areas that take the energy out of an advisor like personnel problems.” That is exactly what we address in this webinar. In the independent space…

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Referrals Without Asking
Webinars

Referrals Without Asking

You have had countless clients tell you, “I referred you to a friend.” But the friend never called. That’s the referral gap, the difference between the number of clients who refer you and the number of referrals you actually receive. The gap is staggering– as many as 20% of your clients, when surveyed, say they have provided a referral…

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BUILDING A REFERRAL MACHINE
Webinars

Building a Referral Machine

Earlier this year, when business as we knew it changed, Chad adapted. He tested different approaches to growth by leveraging technology. He learned from the changes 2020 brought. He adjusted his approach to marketing in the new environment. He continued to grow. In fact, he has grown as much in 2020 as in years past while also dramatically reducing costs…

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Podcasting 101 Front Page
Webinars

Podcasting 101: Your Newest Source For Business

It makes sense why podcasts have become such an effective prospecting channel. You can think of them as a combination of seminars and dripping. With podcasts, you can combine the Top-of-Mind Awareness you create with your monthly drip with the Expert Advisory Identity you create with seminars. It’s a match made in marketing heaven…

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